Monday 21 November 2011
Here Comes the IKEA 2011 Soft Toy Campaign!
Get an IKEA Soft Toy as a gift for a child you love, help give an education to a child.
IKEA celebrate their soft toy campaign this year by holding lots of fun in-store kid's activities across all UK stores, including teddy bear picnics and children's story time sessions for kid's to enjoy.
From October 24th to the 23rd December, every IKEA Soft Toy or children's book you buy, the IKEA Foundation www.IKEAfoundation.org will donate one euro to education programmes worldwide supported by UNICEF www.unicef.org.uk and Save the Children www.savethechildren.org.uk.
In addition to the UNICEF and Save the Children projects, local charitable causes will be supported as part of “give twice” activities, where customers can choose to buy an additional soft toy which will then be donated to local children hospitals, children crisis centres and institutions in areas around each IKEA UK store. This gives the chance to touch the lives of thousands of children across the globe this Christmas.
Since the campaign started in 2003, donations from the annual IKEA Soft Toy Campaign have totalled 35.2 million euro, supporting 94 programmes in 45 countries, and helping 8 million children enjoy their right to a quality education.
IKEA Soft Toys and children's books are great to have on this year’s Christmas wish lists, to get a gift for a child they love while giving the gift of education to millions of children. Cuddly, huggable, washable IKEA soft toys are priced from 39p and are easy to find at any of the IKEA stores nationwide. Find your local store here: http://www.ikea.com/ms/en_GB/ikny_splash.html
We was kindly sent some of IKEA'S BJORN bears who is the hero bear of this years campaign, this super soft teddy is adorable and will make your little one happy, my daughter Davina aged one takes hers every where with her. So why not head down to your nearest IKEA store.
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